REQUEST FOR EXPRESSIONS OF INTEREST
SAINT LUCIA
OECS REGIONAL TOURISM COMPETITIVENESS PROJECT
IDA Credit #6000-LC
Assignment Title: Consulting Services - Development of Management Plan to Guide
the Operationalization and Business Framework of the Saint Lucia Marketing Board
(SLMB) Container Box Park
Reference No.
Saint Lucia has received financing from the World Bank toward the cost of OECS Regional
Tourism Competitiveness Project (ORTCP) and intends to apply part of the proceeds to hire
an individual consultant for Development of Management Plan to Guide the
Operationalization and Business Framework of the Saint Lucia Marketing Board (SLMB)
Container Box Park.
The consulting services (“the Services”) include the preparation and presentation of a
Sustainable Business Model and short- and medium- term Business Development and
Management Plan to outline the institutional sustainability of the Castries Market
Container-Box Park Facility. The specific responsibility and specific tasks includes:
• Review existing tourism strategies, strategies for Castries City development, and
strategies developed by SLMB, to ensure alignment of the Business Development
and Management Plan;
• Review of international best practices in similar contexts, which may include but is
not limited to those employed in the best-rated international markets;
• Conduct detailed consultation on the marketing and product development needs of
the MoTICCI, with the relevant Directors and Senior Officers at the Ministry and
its support agencies of the Saint Lucia Tourism Authority (SLTA), and Community
Tourism Agency;
• Visit the market with key stakeholders engaged during undertaking;
• Conduct detailed consultation on the business objectives of the SLMB, with the
Chairperson, relevant Directors and Senior Officers at the Saint Lucia Marketing
Board;
• Conduct a market analysis and risk assessment, and study the critical sustainability
factors for similar entities including operational gaps, funding loopholes,
competitiveness and viability;
• Conduct a thorough review of the SLMB’s existing governance, management and
operational structure, systems and policies to inform the development of a sound
and efficient business model and plan for the Shopping Facility;
• Develop a curated implementation plan that considers product development and
diversification of the Box Park with financial analysis and a business case for the
facility;
• Consult the Castries Constituency Council to determine synergies and
dependencies for the post construction management of the facility and consider the
entity as part of the management structure with clear roles and responsibilities;
• Develop two (2) options for a Governance and Finance framework for the business
model established for acceptance and approval by the MoTICICI and SLMB;
• Develop two (2) options for a Human Resource framework for the business model
established for acceptance and approval by the MoTICICI and SLMB;
• Develop two (2) options for a Security and Maintenance framework for the business
model established for acceptance and approval by the MoTICICI and SLMB;
• Develop three (3) options for a Marketing Framework and three (3) options for the
official naming or title of the commercial facility, for acceptance and approval by
the MoTICICI and SLMB;
• Develop three (3) options for the tenant rent structures and standards requirements
of the commercial facility, for acceptance and approval by the MoTICICI and
SLMB;
• Prepare a technical asset management plan for the facility and highlight associated
cost in the financial sustainability plan.
• Conduct validation up to three validation sessions, as approved by the MoTICICI
and SLMB to discuss and review the draft Business Model and Plan, before it is
finalized. This should include proposed products and services; governance,
operational and financial management structures including any tax implications;
branding and communication strategies and cost estimates/budget.
The Consultant will report to the Project Manager - ORTCP, and will work closely and
collaborate with the Saint Lucia Marketing Board and the Ministry of Tourism, Investment,
Creative Industries, Culture and Information.
The detailed Terms of Reference (TOR) for the assignment is attached
The Ministry of Tourism, Investment, Creative Industries, Culture and Information now
invites eligible individual consultants (“Consultants”) to indicate their interest in providing
the Services. Interested Consultants should provide information demonstrating that they have
the required qualifications and relevant experience to perform the Services. (Curriculum
Vitae with supporting certified copies of certificates, reference letters to support experience
and description of similar assignments, etc.)
Interested Consultants should have the following requisite minimum qualifications and
professional experiences listed below for undertaking the assignment.
Qualification Requirements and Evaluation Performance Criteria
o Masters’ Degree in either Business Management and Development,
Tourism Management and Development, Economic Development or related
discipline, with at least five (5) years of relevant strategic business planning
and management experience, or;
o Bachelors’ Degree in either Business Management and Development,
Tourism Management and Development, Economic Development or related
discipline, with at least ten (10) years of relevant strategic business planning
and management experience,
o Demonstrated experience in undertaking similar assignments within
NGOs/Civil Society/ Private Sector Organizations within the last 10 years;
o Familiarity and strong understanding of governance and anti-corruption
issues;
o Strong research and analytical skills, communication in English (oral and
written), interpersonal and facilitation skills;
o Ability to work with a multi-disciplinary team and stakeholders;
o Good coordination and organizational skills
The attention of interested Consultants is drawn to paragraph 1.9 of the World Bank’s
Guidelines: Selection and Employment of Consultants under IBRD Loans and IDA Credits
& Grants by World Bank Borrowers January 2011 Revised July 2014 (“Guidelines”), setting
forth the World Bank’s policy on conflict of interest.
A Consultant will be selected in accordance with the Individual Consultants (IC) method set
out in the World Bank’s Guidelines: Selection and Employment of Consultants under IBRD
Loans and IDA Credits & Grants by World Bank Borrowers (“Consultant Guidelines”).
Further information can be obtained at the address below during office hours 8:00 a.m. -
4:00 p.m. (0800 to 1600 hours). Expressions of interest must be delivered in a written form
to the address below (in person, or by mail, or by e-mail) by March 4, 2024.
Project Coordinator
OECS Regional Tourism Competitiveness Project
Project Implementation Unit
Ministry of Tourism, Investment, Creative Industries, Culture and Information
3rd Floor, Sir Stanislaus James Building, Waterfront Castries, Saint Lucia
Tel: 758-468-2413
E-mail: ortcpslu@govt.lc, toyla.lagon@govt.lc
Cc:
Calus Monchery
Procurement Manager
OECS Regional Tourism Competitiveness Project
Project Implementation Unit
Ministry of Tourism, Investment, Creative Industries, Culture and Information
3rd Floor, Sir Stanislaus James Building,Waterfront, Castries, Saint Lucia
Email: calus.monchery@govt.lc
Cell: 1-758-728-9642